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Requirement
Analyze the roles of mobile computing in e-commerce. Explain some of the security concerns associated with mobile computing. This assignment tests your analytical and critical thinking skills and your ability to synthesize concepts around topics.
Solution
ROLE OF MOBILE COMPUTING IN E-COMMERCE:-
It is necessary for the e-commerce organization to update itself with the market trends. Today, the mobile phones play an important role in the life of a human being. For expanding e-commerce in mass, mobile phones becomes the platform for them. The mobile phone is that technology which is works for everyone. In today scenario, a large number of peoples using mobile phones, it becomes their first daily touch point for access internet. All this gives a unique proliferation of mobile phones in our country. Today, a large number of users of mobile phones is growing in a fast manner in comparison to web traffic. Today smartphones start at Rs.2000, in the same manner, the cheapest tablets starts from Rs.3000. This trend of today set to move faster. During, the path to the mobile commerce, companies have to make a choice between app approach and a mobile-oriented website approach. The mobile approach is considered faster; it relies on standard web technology, and it needed little device-oriented customizations. (Keith2015) Establish app approach is more tedious and needs to be customized for giving optimum experience. Most of the studies reveal that app users are considered more committed in comparison to a casual mobile web browser.
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Mobile computing play an important role in e-commerce which is following:-
Mobile devices created unique opportunities for the e-commerce organizations. Considering the mobile phones brings personalized communication and content, unlike a PC. In old days one had to depend on a user visiting the website, but now due to the e-commerce organization, everyone can now engage in on-the-fly engagement with the user by utilizing the techniques of push messaging.
Mobile arena is seeing its higher rate of innovation, with the innovative and attractive features. All this helps the e-commerce organizations in creating a rich base and provide a great engaging experience with its customers.
SECURITY ISSUES ASSOCIATED WITH MOBILE COMPUTING:-
Various issues arise while the e-commerce organization using the mobile computing. Mobile computing involved various fair share of security concerns in comparison to any other technology. Mobile computing technology is nomadic in nature, due to it, it is not easy to measure its proper usage. Every user has different intentions related to utilizing this privilege. Many problems are arising in mobile computing, some of them are related to online fraud, hacking, malicious destruction and industrial espionage. (Kourouthanassis, 2012) Another issue related to the mobile computing is credential verification. When the users share their user id and their passwords, this brings a major threat to security. It is a very sensitive issue; it needs to be solved by proper concern. Issues related to the identity theft is very critical to eradicating. The most important issue contain in the mobile computing is unauthorized access to the relevant information and data by hackers. No, any organization wants to display its secret information, which in turn sells the information to their competitors by the hackers. It is necessary for the organizations to take necessary precautions to minimize all these issues from taking place.
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Keith, M. J., Babb, J. S., Lowry, P. B., Furner, C. P., & Abdullat, A. (2015). The role of mobile?computing self?efficacy in consumer information disclosure. Information Systems Journal, 25(6), 637-667.
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Kourouthanassis, P. E., & Giaglis, G. M. (2012). Introduction to the special issue mobile commerce: the past, present, and future of mobile commerce research. International Journal of Electronic Commerce, 16(4), 5-18.
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